Macro meal in minutes.

Chef Soraya wanted to refresh their brand in order to create a more streamlined design and to highlight their nutrient rich ingredients sourced from around the world. They wanted their messaging to be clear and concise, highlighting that they are a 100% plant based meal while making the product instructions easy to understand. To create this eye catching design, we were wildly inspired by different textiles and textures from the different parts of the world that the bowls were named after. We created a pattern unique to each bowl with colors inspired by the locations and ingredients. To highlight the nutrient rich bowls, we created handdrawn illustrations for each flavor that clearly listed out the ingredients.

ChefSOraya_FullLineUp_Ingredients.jpg
5.8.jpg
ingredients_spoons.jpg
Chana.jpg
ChefSoraya_Stack.jpg
chipotle_circle.jpg
ChiliLime.jpg
Cuban_MockUp.jpg
Cuban.jpg
Chana.jpg
ChanaMasala_MockUp.jpg
ChiliLime_MockUp.jpg
Chili-Lime.jpg
Kathmandu.jpg
Kathmandu_MockUp.jpg
Creole_MockUp.jpg
Creole.jpg
Chipotle.jpg
Chipotle_MockUp.jpg